An arguably key part to being a leader of a company is public speaking, and it’s not just talking in front of a crowd. Leadership expert Chris Brady argues that the bigger challenge for leaders is to not be boring.

“Sadly, it seems as if the vast majority of public presentations are somewhere between merely adequate and downright sleep-inducing,” Brady writes in the July 17 blog excerpt from his book Splash! A Leader’s Guide to Effective Public Speaking.

To be boring amounts to being ineffective, Brady writes. Luckily, there is a simple solution: Practice.

Brady argues that anyone can master public speaking, with practice and a goal to quickly improve.

“By doing it often, [it is] the only sure way to finally get rid of those nerves,” he said. “Put the thoughts and concepts to work for you, and take your public speaking to a whole new level.”

For more details, click here to read the entire blog posting.