Brand Management & Sales
Lessons of InsurTech: Zenefits ‘Overly Optimistic’ in Revenue Projections
A lot has happened since Zenefits told investors last year that its already lofty projection for annual recurring revenue would more than triple by the end of 2016. The HR software maker saw its ...
AAMGA, NAPSLO Exploring Merger
The American Association of Managing General Agents (AAMGA) and the National Association of Professional Surplus Lines Offices (NAPSLO) are considering combining both organizations into one ...
Allstate Launches New Hispanic Ad Campaign
Allstate Insurance Co. has launched a new Hispanic advertising campaign, "Estar en buenas manos nos da más," leveraging international reggaeton singer-songwriter Daddy Yankee. The campaign is the ...
Esurance Sweepstakes Offers $10,000 for Those Looking to Leave the Country Following Election
Esurance is offering an Election Insurance Sweepstakes that will award one winner $10,000 toward a chance to explore a new homeland following this fall's election. The insurer created the sweepstakes ...
Online CyberPolicy Sales a Reality; CoverHound’s Site Is Live for Small Biz
Two weeks after unveiling business insurance offerings like workers compensation and general liability for small businesses on its online platform, CoverHound is launching another ...
Agents to Carriers: We’re Your Customers
Given a choice between two options, agents would prefer that carriers focus their money and time on strengthening the personal bonds between them. Agents are even more emphatic about that when asked ...
Looking Ahead: What Do Agents Want From Carriers?
Knowing that agents are more satisfied with benefits they derive from carrier relationships than they are with carrier technology, you might think that agents would want carriers to step up efforts ...
Carrier Investments in Agency Tech Largely Not Paying Off: Agents Survey
Property/casualty insurance carriers investing in technology to help agents haven't yet made great strides in the minds of their agency partners, a late-2015 survey for Carrier Management reveals. ...