Brand Management & Sales
Watermark Consulting Study: Insurance Customer Experience Leaders Extend Their Edge Over Laggards
Insurers that earn jeers from their customers are falling further behind the ones that earn cheers. That's the key takeaway from Watermark Consulting's 2018 Insurance Customer Experience ROI Study. ...
Survey Finds Customers Would Rather Clean Bathrooms Than Call Customer Support
Given a choice between a range of frustrating activities, 44 percent of Americans would rather scrub a toilet than contact customer support across a variety of industries, a new survey reveals. But ...
Where Carriers Fall Short of Agents’ Expectations: Channel Harvest Survey
There appears to be a misalignment between carrier performance and independent agents' expectations in both personal and commercial lines, according to a new survey. In commercial lines, agents ...
Proud To Work In Insurance: Introducing ‘Insurance Flipsides’
Have you ever been asked what you do for a living and found yourself hesitating to answer? Perhaps you bravely declare your line of work and get reactions ranging from general apathy, to eye rolls, ...
It’s Official: The Insurance Cycle Is Dead, Willis Towers Watson Says
The once reliable cycle consisting of a short but severe post-catastrophe hard market followed by a gradual easing of insurance prices is officially a thing of the past, a major broker said in a ...
Reflections of a Middleman
Praise rarely rains down on the middleman. The role is frequently trivialized and unfairly characterized as adding an extra layer of cost without also adding value. Since the advent of sales inserts ...
Nationwide Switching to Full Independent Agency Distribution Model by 2020
Independent agents take note—Nationwide may be on your side. Nationwide on Monday announced its intention to shift to an independent agency distribution model over the next two years. The Columbus, ...
Marsh Simplifying Certificates of Insurance Process on Blockchain
Marsh announced it is collaborating with IBM, ACORD and its client, ISN, to develop a commercial blockchain solution for proof of insurance. By using blockchain, or distributed ledger technology, ...